Specialist SEO Agency with clients in Oxford, across Oxfordshire & the Thames Valley
SEO Video Training Course | SEO Knowledgebase

SEO strategy

SEO Knowledgebase > SEO strategy

What is the difference between single and multi-channel marketing from an SEO perspective?

, ,

The simplest way to look at this is the analogy of ‘putting all your eggs in one basket’. If one tactic or technique stops working and that’s all you have,…

How can you find relevant awards to enter your company in?

Industry specific awards are best here as the links and attention you and your site will get will be relevant and targeted. That said, high authority awards by industry bodies…

What percentage of traffic should come from newsletter subscribers?

,

If you’re creating a lot of content and investing a lot of time in your email marketing, then you should expect to see a good volume of traffic here. If…

Why should outreach be highly targeted?

If you don’t target your outreach then your amplification campaign will fall flat, giving you very few responses. If you don’t target your outreach to the exact right people, your…

What tactics are there for finding prospects for outreach?

You must define who it is exactly that you’re looking for. Be really specific and niche that target right down. That way you can perform searches and then ask the…

What is the link wheel strategy?

,

The link wheel strategy is an SEO technique that links many sites together in a wheel and then links all of them to your main ‘money-making site’. Essentially, website 1…

How should I separate my outreach style based on the prospect?

,

Any outreach should be focused on the benefit to the website owner that you’re reaching out to. Focus your email outreach campaign and content amplification on the person you’re sending…

How does competitor analysis help?

Researching your competition will give you a tonne of ideas and areas where you can gain some ground on the search results. Finding content that they already rank for, and…

How do I get the attention of high value prospects?

Creating authority content and building a good social media presence is key here. If you’re looking to drive traffic and gain attention from high value prospects, then being the authority…

get in
touch