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SEO & traffic

SEO Knowledgebase > SEO & traffic

How do you measure Click Through Rate?

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A good place to place to measure the Click Through Rate (CTR) for your website is within Google Search Console. Head to the ‘Performance’ tab and you’ll find your impressions…

What is Google Search Console used for?


Google Search Console is a free SEO tool from Google that you can use to monitor your site. You can get alerts for any issues your site might have, find…

Is the mobile version of my site more important than the desktop?


Mobile internet use has been on the rise for years and right now (in 2019) mobile traffic has overtaken desktop for many websites. The mobile version is more important now…

How do I know what percentage are viewing on mobile or tablet?

Google Analytics will give you this data if you head to Audience > Mobile. There you will see the breakdown from desktop, mobile, and tablet. Pay attention to the data…

What is a funnel in Google analytics?


Funnels or Multi-channel funnels in Google Analytics give you a true insight into where the traffic comes in and where you lose it. By defining goals in your Analytics dashboard…

How do I know how long a user spends on my page?


The best place to look for ‘dwell time’ is Google Analytics. Google give you all the data you need at a very detailed lever. Head to Behaviour > All Pages…

How do I know how long a user spends in my domain?


Google Analytics will give you this data on ‘dwell time’. Log onto your Google Analytics account and head to Audience > Overview for a snapshot of your entire site. Or…

What is trust flow?

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Trust flow is the measure of trust in the sites that link to you. If you tend to have more authority sites linking to you then your trust flow score…

What is citation flow?


Citation flow is a measure of the number of links that flow to a page. Link building will help you to gain more links and increase this citation flow. Citation…

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