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SEO & traffic

SEO Knowledgebase > SEO & traffic

Does Google keyword planner cost money?

The Google Keyword Planner is free to use, although you will need a Google Ads account to access it. You’ll need to set up an account to gain access to…

How do I find the keywords for a website?

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If you’re looking to find the keywords a web page is trying to rank for then SEO tools like Majestic SEO, Ahrefs and SEMrush can give you a really good…

What is the difference between meta descriptions and keywords?

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Meta descriptions are the summary informational paragraphs that tell the searchers what a web page is about. Keywords are the words likely to be searched to find the content. Good…

What is a meta description and how does it help SEO?

The meta description is the description you give to a web page that’s shown in the website metadata and then used to give a brief overview of the page in…

Can the title tag and H1 be the same?

Yes, they can, but consider keeping them relevant to each other and consistent, rather than identical. The title tag will help you in the search results, the H1 will help…

How long is a meta description?

A meta description is around 160 characters and should describe the page as accurately as possible. This was lengthened in recent years and then Google reverted back to the shorter…

How long is a meta title?

Meta titles should be no more than 60 characters. This will ensure that the title is read in full and not truncated in the search results. The meta title shown…

How do I write a blog post for SEO?

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Keyword research is the place to start. Getting the right search terms and adding value to the right searches is the aim of good content and blog writing. Aside from…

How long should my blog posts be for SEO?

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Google wants in-depth, authority content and you should aim to have your posts longer than 400 words. That said, the content we’re seeing results for are well over 2,000 words…

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