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What is Organic Traffic?

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Organic traffic is traffic sent to your site by search engines via the search results. This traffic was not paid for and it didn’t come directly from a link elsewhere…

Should you ask permission before linking to an external site?

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You don’t need to ask permission but it might well be in your interest to let website owners know when you’re linking to them. They’re more likely to share your…

Do you need to update popular pages to keep them popular?

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It’s a really good idea to update popular website pages when anything changes. Updates, new statistics, broken links, or adding more relevant and more internal links are good practice. Try…

Is the mobile version of my site more important than the desktop?


Mobile internet use has been on the rise for years and right now (in 2019) mobile traffic has overtaken desktop for many websites. The mobile version is more important now…

How do I pick a domain name that will help SEO?


Domain names aren’t considered a ranking factor and don’t really help your SEO. Although there’s still a small indication that it helps some sites to rank, it shouldn’t be a…

How can I help the right people find my site?

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Keyword research is key here. Understanding what your ideal visitor is looking for will be the cornerstone of your SEO and content marketing. Spend time doing some good keyword research…

Will putting a blog on my site increase ranking of other pages?

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Blogging and article creation is proven and successful content marketing strategy. Adding rich and in-depth content to your blog can help you rank for keywords or long-tail keywords as they…

Will guest blogging on a competitor’s blog enhance my own ranking?

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Blogging on any site should be approached with a content marketing focus. Guest blogging should aim to add value to your ideal audience. Getting a link to your site from…

Does a newsletter affect SEO?

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Email marketing is a good strategy for driving traffic to your website, so yes it does affect your SEO, but indirectly. It will help to send new and returning traffic…

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