Want to follow Evergreen and grow your business? Sign up to our newsletter


To make this site work properly, we sometimes place small data files called cookies on your device. Find out more


How many times do I need to mention my keywords in the content?

There’s no real rule here and (as with much of SEO) this is down to research, as Google rarely share what they’re looking for to rank your site. Our advice is this: Don’t think about how many keywords, think about nailing a subject with the best content you can create. It’s not about ‘stuffing’ keywords on a page; it’s about picking a topic that your readers find compelling, and going into detail. Create articles full of value; not full of keywords. You’ll naturally create some ‘keyword-rich’ copy when you do this!

Sign up to our newsletter