Is there a way to measure how likely you will be shared on social media?
Analysing the content you’ve already shared on social media and replicating the success will give you a good starting point here. Another SEO/social media tool you could use is BuzzSumo. BuzzSumo helps you to analyse content from you and your competition and will give a good insight into what to create next. That said, a lot of marketing is test, test, and test again – so don’t fixate too much on past and present successes and data.