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What is a soft 404 error?

A soft 404 error relates to a signal sent to a user that a page does not exist but that also send a 200-level success code. This is confusing as search engines will still try to crawl that page, even though it might not exist, or is simple or offers very little value. The best thing to do with a soft 404 error is no-index it, or remove the page from your sitemap and resubmit it.

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