Our Biggest, Boldest Ad Yet


Aaron Rudman-Hawkins
Aaron Rudman-Hawkins is a dynamic digital marketing expert and a driving force behind The Evergreen Agency's success. With a passion for technology and a deep understanding of the ever-evolving digital landscape, Aaron has become a trusted name in the industry.
Read Aaron's bio hereWe’ve done it again. It’s bigger. It’s better. It’s absolutely bonkers. And we loved every second of making it.
Why Create a Summer Ad?
Simple. Because last year’s ad was a hit, our most viral video ever. So we knew we had to raise the bar in 2025.
This year, we wanted to showcase not just what we do here at Evergreen, but who we are and who we do it for.
Last year, it was just Aaron on screen.
This year? We brought in the whole leadership team.
From Castles to Welding Masks (Yes, Really)
This 58-second ad took months to create. And we didn’t hold back:
- Aaron was (genuinely) buried in the ground
- We filmed on top of a literal castle
- Lu actually learned to weld for her scene
- Darren and Matt pulled off some wild stunts and looked great doing it
All of it captured with one mission in mind: to bring our creative mantra to life…
“Always going above and beyond to get the shot.”
What It Took to Create This Ad
You’re seeing just one minute of final footage, but here’s what went into it:
- Over two months of filming
- Hundreds of miles travelled
- Multiple client locations visited
- Countless favours called in
- Ridiculous scenes dreamed up and made real
The ad is equal parts personality and performance, a celebration of who we are as an agency.
Why We Made It This Way
Because in a world dominated by AI-generated everything, we believe human connection still matters most.
Real faces.
Real fun.
Real people behind the brand.
It’s how you build know, like and trust and ultimately, how you win in business.
Thank You to Our Friends
A huge thank you to the clients and collaborators who helped us pull this off, you know who you are. We’re grateful for your generosity, time, and humour.
If you spot it in the wild, give it a like, a comment, a share. We’d love to hear what you think.
And if you want to see how it was made, keep your eyes peeled for the Evergreen Uncut episode we’ve got coming soon.
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