Behind the scenes at Evergreen: A day in the life

Behind the scenes at Evergreen: A day in the life

At The Evergreen Agency, every day brings new challenges and opportunities and we like to offer our audience behind the scenes glimpses into our world as we share some exciting updates about our agency and our work like our brand new Home and Garden sector paid media report.

Download now: Home & Garden Sector: Paid Media & Marketing Report

Meeting with a promising startup

This week we had a great meeting with a small business owner who has a fantastic product but has limited online presence. While we typically work with more established brands, doing hundreds of thousands or millions in online sales, we occasionally take on smaller clients with great potential. This entrepreneur has been successful in wholesale and retail but hasn’t cracked the e-commerce code yet.

We reviewed her products (which look and smell amazing!) and discussed her previous attempts at online marketing. It’s clear there’s work to be done here, but we’re excited about the possibilities. Our team will analyse her data and develop a strategy to help her business take off online.

Behind the scenes of our podcast

This year we have launched our podcast “Grow with Evergreen” and we wanted to give people a look at our purpose built studio where all of the magic happens.

We’ve fine-tuned our setup and now batch-record multiple episodes every couple of weeks. The podcast features a wide range of guests, from start ups to multi-million dollar businesses, all sharing their honest experiences and challenges in marketing.

If you would like to be a guest on the podcast, drop us a line.

Office changes and future plans

You may notice some changes in our office layout. We’ve consolidated our space as we move towards a more hybrid work model. This is part of our 5-year plan, which includes an exciting goal: purchasing our own office property. We’re already scouting locations and we will provide more updates as we travel along that journey!

Home and garden sector paid media report

For the past few months, we’ve been working on a comprehensive report about the home and garden sector. This in-depth analysis covers trends, predictions, and insights into paid media and digital marketing in our niche. It is now live and is packed with valuable information for anyone in this space.

New team members

We’re thrilled to announce that we’ve brought on a fractional Head of Marketing to help manage our content strategy and distribution. This experienced professional will work closely with Darren and me to ensure our message reaches the right audience consistently.

Additionally, we’ve recently signed a new client who’s eager to get started, and we have another team member joining us this month to support our recent growth. It’s an exciting time of growth for Evergreen!

Wrapping up

As you can see, life at Evergreen is never dull. From client meetings and podcast recordings to office changes and new hires, we’re constantly evolving and pushing ourselves to deliver the best results for our clients.

Thank you for following along with our journey. Be sure to check out our new industry report and stay tuned for more updates. There’s always something new happening at Evergreen!

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👉 Download our new Home and Garden sector paid media report