Maximise sales this Christmas - Visit our Jolly Good Sales guide


To make this site work properly, we sometimes place small data files called Cookies on your device and these may be used in the future for the personalisation of ads. Find out more


Promotion & PR

Promotional strategies that will secure you relevant, high authority links from your ‘dream publications’, which will get your brand noticed online.

Our approach to link acquisition is entirely focused around relevance and topical authority. Our expert team will research and analyse topics and recurring themes where you can add genuine value and build a promotional strategy around this.

We use a combination of reactive and proactive outreach, as well as engaging campaigns to maximise coverage.

Our approach to Promotion & PR combines four fundamental components:

Research and analysis: We will research your ‘dream publications’ for relevant topical ideas where we can add value/expertise. Our expert team will also analyse your competitors to establish who is talking about them and in what context.

Identify themes and topics: With our research complete we will compile a list of target media titles and relevant topics, where we aim to feature your brand, secure coverage, and links back to your website.

Campaign ideation: The ‘big idea’ can have a big impact on your brand’s prominence online, if you get it right. Having identified relevant topics and recurring themes within your ‘dream publications’, our experts will produce PR campaign ideas that highlight your brand and showcase your products.

Pitch writing and outreach: Through targeted and timely outreach, plus our extensive black book of contacts, our expert team will write persuasive and enticing outreach emails and get your brand in front of the media titles that matter most. With our combination of reactive and proactive outreach, as well as engaging campaigns, we are consistently positioning you as the expert you are.

Interested in working with us?

Get in touch Arrow

Visit us

Unit 1 & 2, Willows Gate,
Stratton Audley,
Oxfordshire, OX27 9AU

Monday – Friday: 09.00 – 17.00

Sign up to our newsletter

By signing up you consent to storage of my data according to the Privacy Policy

Sign up to our newsletter