Working Hard to Win in 2024 – Behind the Scenes

The agency life can get very busy, follow us through one of the busiest!

Morning agenda:

• Early 5:30 AM start
• Travel to London
• Panel speaking at The Ecom Club
• Networking opportunities

It can be crucial to reflect on time management as a shift from traditional networking to more focused client interactions and content creation can really benefit your business.

Key business insights:

• Prioritising prospect meetings over peer networking
• Creating valuable video content
• Building stronger client relationships
• Strategic planning for 2025
• Focusing on revenue-generating activities

One way we like to show our commitment to personal client communication, includes creating customised video updates rather than standard email communications – an approach that sets us apart in the industry.

Afternoon activities:

• Client planning sessions
• Team video updates
• 2025 strategy meetings
• Creative content development
• Client communication improvements

We work on 90-day planning cycle approach to client success, ensuring each business’s peak seasons are properly prepared for and maximised.

Evening focus:

• Deep-dive data analysis
• Prospect research
• Account audits
• Strategic planning
• Performance reviews

The day concludes with detailed prospect analysis, showcasing the importance of thorough preparation and understanding potential clients’ needs before initial conversations.

Moving forward:

• Emphasis on direct client interaction
• Content creation prioritisation
• Strategic time management
• Data-driven decision making
• Personal approach to client service

This intense day demonstrates how us modern agencies must balance multiple priorities while maintaining high standards of service and strategic thinking. It’s not just about putting in long hours – it’s about making every hour count toward meaningful business growth and client success.

The key takeaway is clear: success in the agency world comes from strategic time allocation, personal involvement in client success, and a willingness to go beyond standard practices to deliver exceptional value.

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